COMMUNICATION AND CULTURE IN IGWEBUIKE AND SHIKROT PHILOSOPHIES: A CRITICAL EVALUATION

  • Justine John Dyikuk Department of Mass Communication, Faculty of Arts, University of Jos, Nigeria
Keywords: Communication, Culture, Igwebuike, Ngas, Shikrot

Abstract

In Africa, the relationship between communication and culture does not only disclose the way of life of a people but their overall worldviews. The interplay between the two reveals personal and communal perspectives of communication. With this motivation in mind, the researcher undertook a qualitative investigation on the Igbos of South-Eastern Nigeria and Ngas of North-Central Nigeria. The investigation titled, “Communication and Culture in Igwebuike and Shikrot Philosophies: A Critical Evaluation” discovered that complementarity, harmony and communality are indispensable components of communication and culture in Igbo, Igwebuike worldview. It also found that communalism, cultural pride, transmission of values and upholding the traditional institution are crucial modes of Ngas-communication. The study recommended guarantying communalism, ensuring harmony and upholding cultural pride as solution. It concluded that there is a rich resource on communication and culture in both Igbo Igwebuike and Ngas Shikrot philosophies which catalyses further research and documentation

Author Biography

Justine John Dyikuk, Department of Mass Communication, Faculty of Arts, University of Jos, Nigeria

Justine John Dyikuk
Department of Mass Communication, Faculty of Arts,
University of Jos, Nigeria
justinejohndyikuk@gmail.com

Published
2020-04-11
Section
Articles